DWC’s New Year Eve Ball

This event logo was created in 2019 for a New Years Eve Ball produced by the Diva’s Wine Club. The color palette that was used for this event is blue, black, silver, and white. In order to achieve the the silver on the logo, instead of a flat gray, we used an alternating gray and white gradient on the text and parts of the clock. This application of the gradient gives the selected parts of the logo a shiny, metallic appearance that is perceived as being silver.